The roast tells you what's wrong. Someone still has to fix it.

The uncomfortable part of any audit arrives on the last page. You now have a prioritised list of everything wrong with your product, ordered by impact, with the fixes spelled out. It is genuinely useful and it is also, at that exact moment, more work than your team has room for. Audits fail at implementation far more often than they fail at analysis.

So it's worth being direct about the arrangement. GetRoasted is built by Metamode, a design and development studio in Brisbane. The free roast is a sample. The Deep Roast is a product. And when clients would rather not run the roadmap themselves, we run it. About a third of them ask. There's no obligation attached to either, and the roadmap is yours regardless.

Why the audit came first

Most studios open with a discovery phase: weeks of workshops producing a document that describes your business back to you. We inverted it. By the time a Deep Roast is delivered we have already walked your funnel, read your competitors, scored every page, and identified the ten to forty things standing between your traffic and your revenue. That is discovery, done with evidence instead of sticky notes, and it's already paid for.

Which means retainer work starts from a shared, specific picture of the problem. No re-litigating scope in week three. The backlog already exists, already prioritised, already agreed, because you watched the walkthrough and told us which findings you disagreed with.

What the studio actually does

• Design: interface and product design, design systems, and the unglamorous work of collapsing fourteen greys and nine button variants back into something maintainable.
• Build: shipped front-ends and full products, not handoff files. The roast engine you just used is our own work.
• AI, applied: the tooling that makes a five-week audit take five days is the same capability we build into clients' products: what to automate, what must stay human, and where a model will quietly embarrass you in front of a customer.
• Ongoing partnership: a monthly retainer working the roadmap, with a re-score at thirty days so the improvement is measured rather than asserted.

That last one matters more than it sounds. We re-run the engine on your site thirty days after delivery and send the delta. Same rubric, same version, same rules. Either the score moved or it didn't, and both of us can see which.

Design and AI in the same room

The usual arrangement is a design studio that treats AI as a rendering trick and an AI shop that treats interface as decoration. The results are predictable in both directions: something beautiful that can't do anything, or something capable that nobody can work out how to use.

We built a scoring engine that reads pages, a capture pipeline that walks products, and a craft lens whose entire job is detecting AI slop. Being able to recognise the failure mode in a machine's output is not a small qualification for building with machines.

If you're somewhere in that sequence and want to talk about the last step, book a call. Bring the roast. It's a much better briefing document than an agenda.